With a vibrant, energetic approach, dominated by multi-faceted adrenaline and attention to detail, Rental's communicative identity presents an epidemic appeal to the pleasure of driving their expensive cars. We were told that presence makes the difference, but apparently, we should have driven the steering wheel ourselves to prove it. A special customer needs an equally special treatment. Thus, in the reality where the luxury of elegance and admiration for the extraordinary dominates, DUKU enters the luxury car rental industry to represent the most prominent company. Rental (.al) offers a unique fleet of luxury cars under short-term and long-term rental conditions. For us, branding the company was a beautiful challenge, which we took on with the right tones of confidence.